BLACKPINK: Lisa’s $80M Celine Deal & Jisoo’s $64.8M Dior Pay – Members’ Lucrative Brand Endorsements!

The popular South Korean girl group BLACKPINK, consisting of members Lisa, Jisoo, Jennie, and Rose, not only earns as a band but also endorses global brands as brand ambassadors. They have established their solo careers in music and acting, making them one of the richest bands in South Korea.

Jisoo: Dior’s Angel

Jisoo,who recently debuted with her solo album “ME,” achieved tremendous success with her song “FLOWER.” In 2021, she became a global brand ambassador for the luxury brand Dior and earned an impressive $64.8 million. Jisoo’s angelic appearances in various Dior events have been captivating.

Rose: The Face of YSL and Tiffany and Co.

Rose, known for her stunning vocals, became the face of powerful brands like Yves Saint Laurent (YSL) and Tiffany and Co. In 2020, she became the brand ambassador for YSL, earning a media value of $64.5 million. Recently, in 2022, Tiffany and Co. approached her with endorsement deals, further increasing her brand value.

Lisa: The Multifaceted Brand Ambassador

Apart from being an active member of BLACKPINK, Lisa has pursued a separate career in music with solo albums and collaborative projects. She has become the face of numerous brands, including Bulgari, Celine, Mac, Adidas, Penshoppe, AIS Thailand, Chivas Regal, and Moonshot cosmetics. Lisa charges an impressive USD 600,000 (approximately Rs 4 crore) per endorsement. Celine pays her a staggering $80.5 million, and she recently became the global face of Bulgari, sharing the spotlight with Zendaya, Anne Hathaway, and Priyanka Chopra Jonas.

Jennie: The Iconic Chanel Girl

Jennie often makes headlines for her personal life and professional achievements. Since 2018, she has been the brand ambassador for Chanel Korea, being called the “Human Chanel.” For endorsing Chanel, she receives $28.8 million. Additionally, Jennie is also a part of Calvin Klein, and her recent appearance was in their Spring/Summer 2023 season.

BLACKPINK: Group Endorsements

As a group, BLACKPINK has associated with several brands, including Adidas, Puma, Pepsi, Samsung, PUBG Mobile, and Shopee, further contributing to their financial success.

The members of BLACKPINK have not only won hearts worldwide as a music group but have also achieved immense success as individual brand ambassadors. With lucrative deals and their captivating appeal, they continue to solidify their position as one of the wealthiest bands in South Korea.

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